Get a Hardcover Copy of My New Book High Performance Practice: Management, Marketing and Leadership 100% FREE (You Only Pay Shipping and Handling)  

  • This field is for validation purposes and should be left unchanged.

If you do not want to receive FREE valuable information from HPP via mail or email do not fill out the form above! Instead you can visit to obtain a copy of my brand new book

Increasing practice revenue, profitability, and ultimately your take home income are a priority for you!

If this statement is true for you then our proven High Performance Practice Blueprint is the step by step process to get you there.


How do we know?

We are practicing dentists! We have completed 5 acquisitions and four start ups! We currently own and operate multiple 7-figure dental offices. We have been able to grow each of our offices year over year and outcompete everyone in our area. Some of our practices are in tough markets and we have had our fair share of operational challenges:

-low in-migration of new families
-recession and poor economic circumstances in the oil and gas industry (a huge deal in this part of the world)
-un-employment at record numbers
-a government imposing high taxes for small business
- a regulatory body regulating/reducing dental fees
-saturated dentist to patient population ratios 10-20% lower than the national average
-strict marketing restrictions imposed by our governing body
-partnership issues

All of this and the regular complexities of managing people, time and money!

Despite all these obstacles we were still able to grow and continue to thrive.Why? Because we are smarter or better than the rest? DEFINITELY NOT.

We have tried and failed in many ways, using our offices as our laboratories.
We attribute our success to curiosity, mentorship, persistence and above all EXECUTION. We were afraid of failure and the judgement associated with failure but we had the courage to try anyway! AND moreover we re-framed failure as an opportunity to learn.This is what worked for us. This is what has allowed us to successfully own and operate multiple profitable practices and create true freedom for our family


Questions Every Dentist Should be Able to Answer About Their Practice

1)What is your average revenue over the last 12 months

2) What is your average monthly new patient flow

3) What is your treatment or case acceptance percentage? (how many patients accept the treatment you present to them?)

4) What is your average practice profitability (monthly/annually) as reflected on your profit and loss statements?

5) What is your average monthly collections percentage?

6) What is your current attrition rate? (how many patients are slipping out the back door without anyone noticing). What are the current methods your practice employs to significantly reduce patient attrition and decrease the number of new patients you need?

7) What is the hygiene re-appt rate? (what percentage of your hygiene patients pre-book their next appointment?)

8) What are the current marketing modalities you are using to get patients to call your office? Are they working? How do you track their effectiveness and calculate the ROI (return on investment) for the money you are paying your marketing company?

These questions and more are important in developing a customized MAP to get your to your target revenue and profitability


See what others have to say about Dr. Justin Bhullar!

Dr. Gill

We went through over 6 marketing companies over the period of a decade...each time because they lost their attention to detail as they grew larger and the quality began to slip...we have been with HPP Marketing for over 4 years and are have no reason to move on...they deliver a good service at good prices and are incentivized to keep doing so because they have no contracts that hold your feet to the fire like other marketing companies do.

Dr. Gill
(Single Practice Owner, Annual Revenue: $2.4M)

Dr. Meyers

Low prices, good results, no contracts or hidden fees!

Dr. Meyers
(Single Practice Owner, Annual Revenue: $1.75M)

Dr. Ng

HPP Marketing does exactly what they say they are going to do....effective marketing, low cost and no contracts. This is what attracted us to them and also what has us sticking around 9 years later.

Dr. Ng
(Multi-Practice Owner, Annual Revenue All Practices: $10.2M)

Dr. Sandhu

We have been working with HPP Marketing for 5+ years...within the first 3 months we were ranking #1 in SEO and grew our new patient base. We get good results at low costs which helps drive our profits, nothing but good things to say!

Dr. Sandhu
(Single Practice Owner, Annual Revenue: $3.7M/Year)

Dr. Cui DMD

Dr Bhullar has taught me so many things that they do not teach you in dental school. To name a few: He helped me triple my production in my first year of practice while still maintaining top quality dentistry, guided me through my first practice purchase and made it a breeze, provided me support in becoming a better leader for my staff members and managing difficult situations. and ultimately equipped me with a mindset that put me on the fast-track to success.

Dr. Cui DMD
Multi-practice owner

Dr. Thakkar DMD

Dr. Bhullar is very passionate about all aspects of dentistry! Whether it’s any clinical question or a staff related concern, he has a practical answer that is thorough and involves practical and tactical strategies that I can implement immediately. Dr. Bhullar is definitely an avid leader. He inspires, encourages, mentors and trains each member of the team to bring the best out of them. Dr. Bhullar has the key to unlock the door of success!

Dr. Thakkar DMD

Dr. Amrita Sandhu

I have had Justin as a mentor both professionally and personally since 2015. Over the last three years, Justin has provided me with feedback and mentorship that has made me the person I am today. He has shown me the importance of stats and systems. It is through his constant reports of "the numbers" that showed me where I needed to improve and made me the efficient and productive dentist I am today. Throughout these last few years, any challenge I have faced or any question I had in regards to dealing with team members or office specific situations, Justin has provided me with genuine advice and support. Even when I was an associate he treated me like an equal and always empowered me to be a leader in the office”

Dr. Amrita Sandhu

John Formica

High Performance Practice is the secret weapon that every dentist and practice can use to achieve success in business!

John Formica
America's & Australia's Best Customer Experience Speaker/Coach Top Selling Author

Joe Theismann

Justin can help coach you to higher levels of performance

Joe Theismann
NFL Football TV Commentator / Legendary NFL World Champion Quarterback

Kevin Harrington

Dr. Justin's experience, energy, and strategies will help you achieve the results you are looking for in your practice and business

Kevin Harrington
Original Shark on the Hit TV Show, Shark Tank, Inventor of the Infomercial ($5 Billion in sales on TV)

Brian Tracy

The Information In Dr. Justin's Book, High Performance Practice: Management Marketing and Leadership, will keep your patients coming back for more!

Brian Tracy
Legendary Author and Speaker

Dr. Howard Farran

It's always great to see a dentist giving back to the profession, whether through teaching, motivating, mentoring, or even just sharing helpful advice among colleagues. Dr. Justin Bhullar is doing every one of those things here. "High-Performance Practice: Management, Marketing and Leadership" is a terrific reminder and teacher for all the things we, as wet-handed dentists, often overlook or simply forgot. Dr. Bhullar presents part motivational seminar and part practice management guide with meaty chunks of practical information, instructions, indicators, financial insights, and more. Good for seasoned dentists and even better for any doctor new to the business of dentistry. From start to finish, this book is a worthy title to keep close at hand.

Dr. Howard Farran
creator of, publisher of Dentaltown magazine, and author of "Uncomplicate Business: All It Takes Is People, Time, and Money."

The High Performance Practice Guarantee: 

You will never be asked to experiment with or do anything that we have not already tried and tested in all of our offices.  

Why? b/c  We want to give you what we KNOW works vs. what WE THINK works. ‘I THINK’ never made anyone a dollar! We currently use these systems in our offices and KNOW they work.  

Everything we give you is what we currently use in our multiple profitable dental offices today!

That being said we are continually progressing and evolving in order to keep up with the ever changing demands in the profession. Given this we update our systems to keep up with current market trends. 

What you get today is what works today and not what worked yesterday or might work in the future.



Complimentary 30 minute phone call with Dr. Justin Bhullar to discuss your top 3 priorities/challenges

Your Free Gifts with tactical and implementable strategies to help you change your results today!

Goal Setting Tool and Productivity Planner

Morning Huddle Checklist (Increase Daily Revenue On Average 20%)

Limited Time Bonus Gift: Free 25 Page Report. Covid-19 and Beyond: 8 critical areas you must understand to survive and thrive

Fill out this form to immediately download your free gifts now

  • This field is for validation purposes and should be left unchanged.