Khalid Saleh of invesp reports that it costs five times more to attract a new customer than it does to keep an existing one. That’s a staggering figure! The other figure I find shocking is that 44%
I promise you that if you focus on building the relationship, you will begin to see the results in all other aspects of your business–treatment acceptance, new patient flow, re-appointment percentage, and so on. HOW?
Because patient’s don’t care how
Not All Patients Will Stay! People Leave! Its Called Attrition!
It happens to some more than others…..so what can we learn from those that have mastered client retention?
Lets go through some things that you can do today to
If The Success Mantra In Real Estate Is Location, Location, Location…..The Mantra In Dentistry Should Be Relationships, Relationships, Relationships!
I agree relationships can be a buzzword, but I don’t feel you can get anything accomplished unless you put an effort
Patient Reactivation
An inactive patient is one who has not visited your practice within the last 18 months.
There can be many reasons why a patient goes inactive—they’ve moved, are deceased, have forgotten to rebook, or they didn’t value the
THINK Return On Investment
What I found while growing my practices was that I wanted to get additional in sights about where my patients were coming from and the correlation with which treatment plans they accepted. I started to build
“There is no better game in the world when you are in good company, and no worse game when you are in bad company.”
– Tommy Bolt
If you’re not familiar with Tommy Bolt’s story, he was an
Knowing your numbers
Tracking the success of your marketing campaigns is a big deal….it allows you to decide which are working and which are not…..let me explain through these example:
A.You have been attending trade shows to get out and
WARNING: If: you think you know it all, you have failed.
I learned this lesson hard and fast. I had just graduated from dental school and had achieved something that less than 3% of the population has done. Just like
“What gets measured gets improved.”
– Peter Drucker
I love this statement by legendary management consultant Peter Drucker. I guess why I enjoy it so much is because I have felt the pain of getting it wrong. I have been